Course Description

Quick Glance at the Expired Listing "Ugly Yellow Postcard" Marketing Kit

The biggest problem with expired listings is ... lots of agents pursue them.

You have to STAND OUT and get noticed.

Nothing works better than "ugly yellow postcards" at making the phone ring with motivated sellers who are ready to relist their home with you.

These postcards are NOT complicated. In fact, they are simple and to the point.

High gloss, "professional" looking, compicated postcards get thrown in the garabage fast. People are so bombarded with professional advertising that they've learned to "block it out" and ignore most marketing.

You need to BREAK THROUGH with something that is bold, different, and clear.

The ugly yellow postcards only have ONE goal ... get the seller to call you ... before they call your competition.

In order to achieve that goal, the postcard has to "get in the head" of the expired and speak their language. When your words MATCH the thoughts in the sellers' brain, they are attracted to you like a magnet. They instantly like you, want to talk to you, and pick up the phone and call you.

When sellers call you, expired listings become fun and easy.

Then you're able to turn the flow of expired listings entering the market ... into a flow of consistent income to you.

In order to make this work, you need a SYSTEM designed to keep your message in front of the expired sellers ... with very little effort on your part.

Just minutes per week to keep the system going ... and you'll receive a consistent stream of expireds relisting with you.

These postcards are UGLY ... really ugly!!! But they work incredibly well at getting expired listings to call ... and relist with you.

What's inside the kit?

It is a SYSTEM for turning expired listings into consistent monthly income. It includes:

  • 5 training videos (total 2.5 hours)
  • 5 training session audio mp3s (listen on the go)
  • 24 postcard templates (6 layouts in 4 different sizes)
  • Templates open in PowerPoint, Keynote, or Google Sheets
  • Scripts for phone, voice mail, door (optional)
  • Action Plan Checklist (schedule)
  • Success Tracking Sheet
  • Seller Info Sheet (questions to ask seller)

Learn how to relist expired listings quickly and efficiently. Join today and start talking to expireds within the week.

Host of Success Calls

Mike Cerrone

Mike Cerrone is the host of SUCCESS CALLS on the Master Mind Agent Network. Mike interviews the top real estate agents in the nation who sell up to 50, 100, 200, 300, and even 500+ homes per year. These amazing agents share their success secrets, strategies, and systems. Mike believes it's easier to learn from those who've already figured it out, then to try and re-invent the wheel.Mike sold real estate and had a successful 17 year career. It was bumpy and slow in the beginning. He was hard-headed and wanted to do it "his own way". It was a rough road.Mike eventually "woke up" after years of struggling. He "broke down" and just modeled the top agents. Business took off. In his best year, he sold 113 homes and was listed in the Top 300 Salespeople in America by the National Association of Realtors Magazine.Mike went on to build real estate brokerages, mortgage brokerages, and real estate investment companies. He sold off part of his companies and now he is semi-retired from real estate.Mike wanted to help other aspiring agents. He remembered that his career "doubled twice" when he started "modelling" the top agents. Now he searches for top agent "best practices", documents what he learns, and shares that knowledge with agents who want take their career to the next level.

Course curriculum

  • 1

    Introduction

    • Welcome to the Expired Listing Marketing Kit

    • Mobile Device Users - How To Navigate This Course

    • Course Disclosure
  • 2

    Training VIDEOS

    • Video 1 of 5

    • Video 2 of 5

    • Video 3 of 5

    • Video 4 of 5

    • Video 5 of 5
  • 3

    Training AUDIOS (downloadable MP3)

    • Audio 1 of 5

    • Audio 2 of 5

    • Audio 3 of 5

    • Audio 4 of 5

    • Audio 5 of 5
  • 4

    Training SLIDES (downloadable PDF)

    • Slides From Video Training
  • 5

    Postcard SAMPLES (view layouts PDF)

    • Postcard 1

    • Postcard 2

    • Postcard 3

    • Postcard 4

    • Postcard 5

    • Postcard Over 90 Days
  • 6

    Postcard TEMPLATES (downloadable PPTX)

    • Standard Size 5.5 x 4.25

    • Standard Size 5.5 x 4.25 Four Per 11 x 8.5 Page

    • Jumbo Size 9 x 6

    • Jumbo Size 11 x 6
  • 7

    SCRIPTS

    • Phone Script - Voice Mail Script - Door Script
  • 8

    HANDOUTS

    • Forms